Product Marketing Leader - CIJ Product Division

Date: 18 mars 2019

Lieu: Bourg Les Valence, FR

Entreprise: Dover Corporation

Markem-Imaje is a trusted world manufacturer of product identification and traceability solutions, offering a full line of reliable and innovative inkjet, thermal transfer, laser, print and apply label systems. Markem-Imaje delivers fully integrated solutions that enable product quality and safety, regulatory and retailer compliance, better product recalls and improved manufacturing processes.

 

Are you an expert in Product Marketing, willing to be part of our CIJ cross functional Product Division?

 

In this role you will be... Pivotal in the development and Go-To-Market of Markem-Imaje Continuous InkJet (CIJ) technology through the management and promotion of specific products on a global level.

You will have the opportunity to... Build and manage the next generation of CIJ while building strong relationships with our global and regional teams in order to identify priorities and activities needed to drive sales growth.

You should possess... Bachelor’s Degree in Marketing or related discipline and 10+ years experience in B2B product marketing, preferably in the packaging industry.

 

Great package including Bonus, Career Growth and Great Benefits.

 

Main activities / Responsabilities:

• Define and manage the catalogue of CIJ products with a focus on customers’ applications knowledge sharing.

• Partner with our development teams to jointly define and articulate short and long-term product roadmap and priorities based on market and the customer needs.

• Drive team to provide functional requirements as part of New Product Developments and Business Opportunity Process. Develop and Promote robust Business Cases for Initiatives.

• Drive strategic alignment between CIJ Product, related Services, Sales and After Sales.

• Grow and evolve Markem-Imaje CIJ core value-based positioning, pricing and messaging strategies across current and new product lines.

• Build strong programs that deliver robust sales tools, drive impactful sales enablement including competitive landscape throughout the sales cycle and across different distribution channels.

• Enable Sales and Business Development teams with consistent sales training on our product lines, including competitive positioning and key use cases.

• Create and coach the team to create impactful product launches to grow both new sales opportunities and accelerate product adoption across existing customers.

• Promote the product line / drive sales / drive Regional Marketing teams – create mutual accountability.

• Lead our CIJ Product Marketing team (25% of the time).

 

 Experience & General Skills:

• Minimum Bachelor’s Degree in Sales/Marketing or related discipline.

• 10 plus years’ experience in Product Marketing in a B2B environment with significant after sales business.

• Coaching and influencing skills.

• Ability to lead and work within cross functional teams or projects.

• Strong analytical skills, business and financial understanding.

• Great storyteller with excellent written & presentation skills.

• Fluent both in French and English.

• Willing to travel up to 25% of the time.

 

 

All qualified applicants will receive consideration for employment without discrimination on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, age, genetic information, or any other factors prohibited by law.


Segment de l'offre d'emploi: Business Development, Product Marketing, Marketing Manager, Marketing, Sales