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Digital Content Specialist

Date: Jul 25, 2021

Location: Cypress, US

Company: Dover Corporation

OK International is a global manufacturer of electronic benchtop tools and precision dispensing solutions worldwide.  We have four major product lines Metcal electronics bench tool solutions, Techcon dispensing Systems, Quant 3D printing and ProWorks process management software. 

We have facilities in Cypress California (US), Chandlers Ford (UK) and Shenzhen (China) supporting our customers worldwide.  The OK International Team is dedicated at putting customers first, having an enterpreneurship mindset, innovative culture, cultivating relationships and never comprimising on integrity.   Welcome to our team!

OK International is part of the Dover Engineered Products segment of the Dover Corporation. Dover is a diversified global manufacturer with annual revenue of over $7 billion. We deliver innovative equipment and components, specialty systems, consumable supplies, software and digital solutions, and support services through five operating segments: Engineered Products, Fueling Solutions, Imaging & Identification, Pumps & Process Solutions and Refrigeration & Food Equipment. Dover combines global scale with operational agility to lead the markets we serve. Recognized for our entrepreneurial approach for over 60 years, our team of approximately 24,000 employees takes an ownership mindset, collaborating with customers to redefine what's possible. Headquartered in Downers Grove, Illinois, Dover trades on the New York Stock Exchange under "DOV."

We are looking for a talented, data-driven, and motivated performance Content Specialist to join our team. This individual will utilize business goals and brand strategy to create content using SEO best practices for web, social, email, and other marketing platforms to drive brand awareness, engagement, and conversion. The ideal candidate will be an active web and social media user with a deep understanding of the value of user digital experience. We are looking for a creative thinker and storyteller who can conceptualize and create new content for our brands to stand out.

 

This position will be responsible for creating and managing a wide range of content, ranging from website pages, blogs, PRs, social media, video scripts, ad copy, marketing collateral, etc.

 

Responsibilities

  • Drives the creation of original content concepts that result in effective and compelling communication 
  • Creates grammatically correct and engaging copy utilizing SEO best practices while maintaining the brand voice and tone as per the local and regional market needs
  • Supports the ideation and development of content calendars for all communication platforms and marketing programs
  • Collaborates with internal parties to create content as per their content needs 
  • Adapts existing copy to various communications channels
  • Daily management of owned, earned and paid communication channels
  • Demonstrates an interest and expertise in our industry and stays abreast of trends in the marketplace

 

Qualifications

  • Requires a Bachelors’ degree in Communication, Journalism, Creative Writing, Marketing, English or related discipline or equivalent combination of education and relevant experience
  • Solid understanding of content marketing 
  • Knowledgeable in developing and maintaining brand voice and establishing consistency throughout the communication
  • Strong written communication skills and knowledge of grammar and syntax
  • Must have working knowledge/experience with the AP Style Book or Chicago Manual of Style

 

All qualified applicants will receive consideration for employment without discrimination on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, age, genetic information, or any other factors prohibited by law.

This position may be located in: Americas : United States : California : Cypress

Sub Division : OKI Americas

Job Requisition ID : 36607


Nearest Major Market: Orange County
Nearest Secondary Market: Los Angeles

Job Segment: SEO, Marketing